
Bespoke 1:1 Coaching
Bespoke Coaching is our most complete coaching service, designed for runners who want individual support, structure, accountability and regular coach contact.
Your training is built around your goals, lifestyle, availability, experience and race plans — helping you train with purpose and arrive prepared.
£100 per month (Includes Trail Run Club Ultra Membership)
WHAT IS BESPOKE COACHING
Coaching shaped around your life, your running and your goals.
Bespoke Coaching is full 1:1 coaching for runners who want a personalised approach to their training.
This is not a generic plan. Your training is built specifically around you — your current fitness, your available time, your strengths, your challenges and the race or goal you’re working towards
Your plan is delivered through TrainingPeaks and adjusted as your training develops, giving you clear structure, regular feedback and ongoing support.
Whether you’re preparing for your first ultra, stepping up in distance or chasing a bigger goal, Bespoke Coaching gives you the individual guidance and accountability to keep moving forwards.

WHAT'S INCLUDED
Everything you need for a fully supported coaching experience
INCLUSIONS
✓ In-depth onboarding & long range strategy planning
✓ Weekly personalised plan delivered through TrainingPeaks
✓ TrainingPeaks Premium (worth £15 per month) included
✓ Trail Run Club Ultra Membership (worth £15 per month)
✓ Direct support from an experienced UESCA / EA Coach
✓ Monthly 1:1 video check-in
✓ Unlimited coach contact via WhatsApp / Email or Text
✓ Training feedback and plan adjustments
✓ Complete race strategy prep and guidance
✓ In race support (subject to availability and location)
DELIVERED THROUGH TRAININGPEAKS
Your weekly plan will be delivered through TrainingPeaks, giving you a clear place to view your training, record completed sessions and stay organised.
You’ll be able to see what’s coming up, follow your sessions and keep your training structure in one place.
You will be assigned a TrainingPeaks premium account, giving you world class training analytics, data and coaching communication.
Below is an example weekly plan

TRAINING BUILT AROUND YOU
Your plan, your life, your goal.
Bespoke Coaching starts with understanding you properly.
We’ll look at where you are now, what you’re training for, how much time you have available, what your previous training has looked like and what support you need to progress.
Your training can be shaped around your:
Your race or challenge whatever the distance.
Turning weaknesses into strengths sustainably
Built around when you prefer to train and rest.
Course profile, elevation & expected race conditions.
Current fitness, experience & training history
Everything from pacing, fuelling and kit selection
Work, family and other life commitments
confidence, motivation and mental resilience.
The aim is to give you a plan that is realistic, purposeful and sustainable — not just something that looks good on paper.
TRAIL RUN CLUB MEMBERSHIP INCLUDED
Group Coaching also includes Embrace Trail Run Club Ultra Membership at no extra cost, giving you access to the wider club community alongside your monthly training plan. RRP £15 per month
Ultra Membership Includes
✓ Access to weekly club runs
✓ Weekly coached club session
✓ Monthly coaching webinar / Q&A
✓ Priority access to Embrace Ultra events
✓ 15% off Embrace Ultra events and merch
✓ Exclusive partner discounts
✓ Free Embrace Ultra buff after 3 months
This gives you support through your training plan and connection through the wider Embrace Ultra community.



IS BESPOKE COACHING RIGHT FOR YOU?
Bespoke Coaching is for runners who want full individual support, regular guidance and a training plan built completely around them.
It could be right for you if:
✓ You’re training for a specific trail race, ultra or endurance challenge
✓ You want a plan shaped around your goals, lifestyle and availability
✓ You need accountability and regular coach contact
✓ You want help balancing training around work, family and life
✓ You’re stepping up in distance or taking on a bigger goal
✓ You want support with pacing, fuelling, kit, mindset and race strategy
✓ You’ve struggled with consistency, confidence or knowing how to structure training
✓ You want coaching that adapts as your training develops
You don’t need to be experienced or fast. You just need a goal, a willingness to train consistently and the right support around you.
HOW BESPOKE COACHING WORKS
From enquiry to your first training block, we keep the process simple, personal and easy to follow.
01
Submit your enquiry
Tell us about your running, your goals, your experience and what kind of coaching support you’re looking for.
02
Initial free consultation
We’ll arrange a short call to understand where you are now, what you’re training for and whether Bespoke Coaching is the right fit.
03
Onboarding & Set-Up
Once agreed, we’ll get you set up with TrainingPeaks, your coaching communication route, Ultra Membership and the next steps.
04
Start training
You’ll begin with a clear personalised plan, ongoing coach support and the structure you need to build confidence and progress towards your goal.
05
Ongoing support
As your training develops, we’ll review your progress, adapt your plan where needed and use monthly check-ins to keep you on track, answer questions and make sure your training continues to fit around your life and goals.
WHICH OPTION IS RIGHT FOR YOU?
Choose Bespoke Coaching if you want full 1:1 coaching, weekly plan adjustments, direct coach contact and deeper individual support.
Choose Group Coaching if you want a personalised monthly plan, regular guidance and group-based support.
BESPOKE 1:1 COACHING
✓ Fully customised training plan delivered weekly
✓ TrainingPeaks Premium included (RRP £15p/m)
✓ Direct coach support via text / email
✓ Monthly 1:1 video check-in
✓ Individual race planning & strategy guidance
✓ Trail Run Club Ultra Membership included (RRP £15p/m)
✓ Best for full personal coaching and ongoing adaptation
READY FOR COACHING BUILT AROUND YOU?
Tell us a little about your running, your goals and what you’re working towards.
Bespoke Coaching starts with a consultation call, giving us the chance to understand your background, your training needs and how we can best support you.
There’s no pressure and no commitment at this stage — just a simple first step towards training with more structure, confidence and support.
